Controlley
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Introduction
The Conscious Trolley (Controlley) is a collaborative social change platform, bringing together and incentivizing people, NGOs and companies to join forces to crowdsource, crowdfund and implement common benefit social projects and campaigns. WHO We are a Cypriot startup company (reg. no: HE342283) with a mission to bring together people, companies and non-profit organizations to solve pressing social problems by transforming socially responsible behavior into value.
We consider ourselves a social enterprise, given our emphasis on the social purpose and our intention to reinvest possible profit for social good.
WHY Our mission as a social enterprise is to encourage social responsibility both at the personal and organizational level.
Our purpose is driven by the desire to address the “crisis in consciousness” of our times, which has resulted in economic, environmental, political and social crises.
We consider the pursuit of profit at all costs as one of the root causes of this situation, as is the lack of awareness of its negative consequences to both individuals and society.
Equally problematic are the lack of incentives and collaboration mechanisms necessary in order to drive a renewal of civic engagement and social change.
Our goal is to encourage new ways of thinking and interacting with one another that are more people-centric and have proven to be of more lasting value to society and the planet we live in.
HOW COLLABORATION WE BELIEVE THAT INDIVIDUALS AND ORGANIZATIONS CAN ONLY THRIVE IN A SOCIETY WHICH COLLABORATIVELY STRIVES TO SOLVE COMMUNITY PROBLEMS AND CREATE “SHARED VALUE”.
EMPOWERMENT WE BELIEVE IN THE RIGHT OF PEOPLE TO HAVE MORE CONTROL OVER PRODUCT QUALITY AND DESIGN, AND THE WAY THEY AFFECT THEIR LIVES AND THE WORLD AROUND THEM.
INVOLVEMENT WE BELIEVE IN THE POWER OF ENGAGING PEOPLE IN SOCIAL CHANGE BY ALLOWING THEM TO BECOME DIRECTLY INVOLVED IN COMMUNITY PROJECTS.
TRANSFORMATION WE BELIEVE IN THE NEED FOR ABANDONING OLD THINKING AND BUSINESS MODELS AND MOVING TO MORE SOCIALLY FRIENDLY MODELS AS LED BY THE NEW “CONSCIOUS CAPITALISM” MOVEMENT.
CONTRIBUTION WE BELIEVE IN THE IMPORTANCE AND VALUE THAT NON-PROFIT ORGANIZATIONS BRING TO SOCIETY AND WE ARE DEDICATED TO SUPPORTING THEIR ROLE AND MISSION IN SOCIETY.
SOCIAL IMPACT WE BELIEVE IN COMPANIES THAT ACTIVELY SEEK TO MAKE A POSITIVE IMPACT IN PEOPLE’S LIVES AND WE ARE HERE TO SUPPORT THEM IN ACHIEVING THEIR SOCIAL MISSION